Meaning makes money
Saurabh SharmaOgilvy & Mather
In Martin Scorsese's Academy Award-winning movie, Hugo, the main character says to his friend, Isabel, in the clock tower of a Parisian train station:
"I like to imagine that the world is one big machine. You know. Machines never have any extra parts. They have the exact number and type of parts they need. So I figure if the entire world is a big machine, I have to be here for some reason too…"
A purpose bigger than profit and dreams bigger than self-interest – this is all it takes to...