10 rules to aid innovation
Matt Kingdon?What If!
From truly collaborating and communicating with colleagues to breaking out of stifling routines, Matt Kingdon, co-founder of innovation consultancy ?What If! shares his 10 rules for successful innovation.
There's a funny thing with innovation – particularly innovation in large companies – that it invariably doesn't come through the annual planning process. Look back at most innovation success stories and you won't find that process played much of a role. Much more important is how human beings rub along, how they push each other to spend more time with customers, how they...