Books that influenced me

The planning director of SapientNitro chooses five books that have influenced him during his career. These are: A Course in Number Theory and Cryptography, by Neil Koblitz; The Old Testament; The Saatchi & Saatchi Story by Philip Kleinman; The Tipping Point, by Malcolm Gladwell; World Economy, by Rudolph Steiner; and Guns, Germs and Steel, by Jared Diamond.

Books that influenced me

Omaid Hiwaizi SapientNitro

Omaid Hiwaizi is planning director at SapientNitro. He was formerly art editor of i-D magazine and the founder, creative director and subsequently planning director of direct marketing agency Hubbard Hiwaizi McCann. He was also formerly the founder and planning partner of digital communications agency Crayon and the planning director of integrated agency Chemistry.

1. A Course in Number Theory and Cryptography

By Neil Koblitz Published by Springer, 1987

At university, I studied Maths but dropped all the applied courses as soon as possible and concentrated on Pure – Number...

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