Sony Music / Syco: Save the 1Day
archilbald ingall stretton
The team
Richard Coggin – Creative DirectorEve Fernandez – Business DirectorNadia Themistocleous – Account DirectorPete loulianou – CopywriterOllie Agius – Art DirectorJon Biggs – Head of DesignJustin Kiszegi – Senior Digital DesignerDarren Turner – Middleweight Digital DesignerGreg Machray – Senior Project Manager
Other contributor
Genevieve Ampaduh – Head of Digital Marketing – Sony Music
How did the campaign make a difference?
This launch fanned fans’ passion for One Direction in the run...