Bentley Motors: Art

This UK customer contact campaign for luxury car brand Bentley used contemporary art that captured the spirit of the new Bentley Continental GT Convertible to entice potential buyers to enquire, test drive and ultimately purchase the vehicle.

Bentley Motors: Art

Targetbase Claydon Heeley

The team

Chris Martin – Creative DirectorTim Lines – CopywriterTim Jones – Art DirectorLouise Roberts – Account DirectorCaroline Deput – Planning DirectorRichie Florey – Head of DeliveryKate Armishaw – Senior Account ManagerAndrew Musumeci – DesignerHarry Cooklin – Marketing Communications ManagerChris Woods – Prospecting Manager

How did the campaign make a difference?

This customer contact campaign used contemporary art to entice potential buyers to enquire, test drive and ultimately purchase the new Bentley Continental GT Convertible....

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