Lowdown: Klout

Klout is just one example of the growing number of services that take social data from the likes of Twitter, Facebook, LinkedIn and blogs and use it to give you an influencer score.

Lowdown: Klout

Nadya PowellDare

Everyone has heard of Klout, right? Maybe you've checked your Klout score and rejoiced that you have a score over 50 and are as influential as a celebrity or are heartbroken that you don't register on the scale. Klout is just one example of the burgeoning of services that take social data, (Facebook, Twitter, LinkedIn, blogs etc.), and use it to give you an influencer score, thereby making you part of the influencer economy. You don't need to be a celebrity or journalist to have influence any more, you simply need to be connected. A...

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