Fondation pour l'enfance: Three generations
Campaign details
Company Name: Publicis ConseilMCountry: FranceClient name: Fondation pour l'enfanceEntry category: Active Aging and Solidarity between GenerationsDates run: The Campaign ran from 28/4/2011 to 30/5/2011
Campaign summary
Nearly 50% of parents with children under the age of two say they have used corporal punishment on their children in the past twelve months. The campaign of the Children's Foundation aims to educate parents about the violence and educational change bad habits.
Objectives
This campaign seeks to generate debate, reflection and exchange of educational practices against children....