'Agrimanager' in France. A study of the behaviour of entrepreneurial farmers towards the information and of the agricultural knowledge-system in the department of Cher
Klaus-Dirk Seibold, Marketingagentur Dr. Seibold KG, Germany
PART 1 - STATEMENT OF THE PROBLEM AND BASIS OF THE STUDY
Agriculture in France is marked by a decreasing number of farms and a scarcity of resources. In view of this situation, the commercially...