How the eurozone crisis could end - and the opportunities for business

‘The Future of the Eurozone’ outlines the challenges of a single-currency economy, specifically the trade deficit between Germany and the GIPSIs – Greece, Italy, Spain, Portugal and Ireland.
It outlines five potential scenarios for handling the eurozone crisis: 1) the eurozone survives in its present form, 2) the creation of a ‘dual euro’, 3) some countries leave the euro, 4) all countries return to national currencies but retain the euro for trade, or 5) the euro is completely abolished. It also identifies seven trends that will shape the future of the Eurozone including: greater youth employment, increased consumer spending in Germany, faster growth in peripheral states, and Poland becoming a key financial power....

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands