10 trends in technology

Mark Holden

The social networking epoch is likely to persist for the remainder of this decade and technology will allow us to move into a state where we have unrestricted access to information, people and places.

10 trends in technology

Mark HoldenPHD

Smart devices will aid in all types of social networking, becoming personal assistants and enabling the web to truly become the 'internet of things' by 2016.

We are now in what is widely referred to as the 'Information Age' – this started in the 1970s. In the 1970s and 1980s, we built our computers, in the 1990s, we built our networks and in the first two decades of the 21st Century we are building our social networks.

It seems likely that the social networking epoch will persist for the remainder of this decade....

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands