Physical Fitness Products (Emerging Industry Overview)

This paper provides an overview of the physical fitness products industry, primarily in the United States.

Emerging Industry Overview: Physical Fitness Products

Industry Snapshot

America's obsession with looking good and staying healthy has remained a constant, even with economic downturns. According to the Sporting Goods Manufacturers Association (SGMA) in its "Manufacturers Sales by Category Report (2009 Edition)," manufacturers' (wholesale) sales of sporting goods equipment, fitness equipment, sports apparel, athletic footwear, and recreational transport items in the U.S. totaled $66.3 billion in 2008, only a slight 3.2 percent decrease from 2007, despite a drastic downturn in the economy.

"On the sales side, sports industry sales dipped below GDP for the first time since 2003, but the level...

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