City of Antwerp and Local Police: Thank you for not speeding

The local police of the city of Antwerp in Belgium wanted to improve traffic safety by encouraging drivers to respect speed limits.

City of Antwerp and Local Police: Thank you for not speeding

LDV United

CAMPAIGN DETAILS

Company Name: LDV UnitedCountry: BelgiumClient name: Local Police City of AntwerpEntry category: Local and Regional AuthoritiesDates run: The Campaign ran from 23/8/2010 to 30/9/2010

CAMPAIGN SUMMARY

The local police of the city of Antwerp wanted to promote and improve traffic safety by encouraging people to respect speed limits. Instead of using the stern voice of the authorities, LDV United created a campaign that empowered Antwerp citizens to spread the message ‘thank you for not speeding’ themselves....

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