Food and Agricultural Organization of the UN: 1 Billion Hungry Project
McCann Erickson Italy
CAMPAIGN DETAILS
Company Name: McCann Erickson RomaCountry: ItalyClient name: FAOEntry category: Government Bodies and Related OrganisationsDates run: The Campaign ran from 5/11/2010 to 30/11/2010
CAMPAIGN SUMMARY
1 billion people in the world suffer from chronic hunger. The FAO (Food and Agricultural Organization of the UN) wanted to call upon governments worldwide to make the elimination of hunger their top priority, presenting them with a global petition: The 1 Billion Hungry Project
OBJECTIVES
To deliver 1.000.000 signatures by...