Turner Broadcasting: CNN International - Go beyond borders
Heimat Berlin
SUMMARY
The CNN brand is about taking a closer look at world events from multiple perspectives.
CNN provides insight, not just audiovisual coverage.
The new slogan says it all in three words: “Go beyond borders”.
In order to make the new slogan known in Germany CNN chose an event of high international attention and historical significance to deliver proof for the new claim: The twentieth anniversary of the fall of the Berlin Wall.
Twenty years ago, CNN reported live from Berlin on the historic fall of the Wall, that changed...