Johnson & Johnson Vision Care: The Acuvue Wink and Blink Campaign
MRM Worldwide Australia
ENTRY INFORMATION
Category: Pharmaceutical/HealthcareCountry where program ran: AustraliaDate program started/ended: 1st August 2007 - 31st March 2008
Product Description: 1"DAY ACUVUE MOIST® Brand Contact Lenses is a disposable contact lens that locks in moisture to give the wearer all-day comfort and avoid dry eyes.
Advertiser/Client Name: Johnson & Johnson Vision Care PacificMedia Channels: Email Web Advertising Web Development Other Website: www.awardentries.net/echo
STRATEGY
Marketplace Challenge:
1-Day Acuvue Moist contact lenses is one of...