Shackleton: Bush Bye Bye Party

Shackleton wished to send a highly creative Christmas greeting to impress clients, so it showcased its abilities with the gift of a farewell party for President Bush.

Shackleton: Bush Bye Bye Party

Shackleton

ENTRY INFORMATION

Category: Business and Consumer ServicesCountry where program ran: SpainDate program started/ended: 20th December 2008 - 21st January 2009

Product Description: Shackleton is a communications group founded in Spain in January 2004 by Pablo Alzugaray and Juan Nonzioli, made up of the following divisions: shackletonad (Advertising Agency), shackletondirect (Direct Marketing Agency), shackletonambient (Events & Public Relations Agency), shackletondigital (Interactive, Web & Mobile Marketing), DMO (Digital Media Optimization Agency) and Opportunity (Customer Intelligence Company).

Advertiser/Client Name: ShackletonMedia Channels: Direct Mail Print TV/Video/RadioWeb...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands