BabyCenter: Pregnancy and Parenting Information
Greater Than One
ENTRY INFORMATION
Category: Pharmaceutical/HealthcareCountry where program ran: USADate program started/ended: February 2008 - February 2009
Product Description:BabyCenter.com, the Web's #1 global interactive parenting network, has nurtured more than 100 million parents since launch in 1997. It offers trustworthy, medical advisory board-approved information and real-world, parent-to-parent tips from pre-conception through age eight. BabyCenter.com reaches over 78% of new and expectant moms online, and has garnered numerous awards.
Advertiser/Client Name: BabyCenter, LLCMedia Channels:Website: www.GreaterThanOne.com
STRATEGY
Marketplace Challenge:
As a leader in...