Microsoft and Nokia: Help Me, Help You

Marco Botticelli

Microsoft and Nokia announced a strategic alliance that will see the two companies come together to create a global ecosystem in the mobile space and will result in Windows Phone becoming the main operating system on Nokia phones.

Microsoft and Nokia: Help Me, Help You

Marco Botticelli

Overview

Microsoft and Nokia announced a strategic alliance that will see the two companies come together to create a global ecosystem in the mobile space. In short, Nokia will be transitioning to Windows Phone as its main operating platform and as part of a broad strategic alliance with Microsoft, ushering in a raft of new and engaging experiences for both consumers and advertisers. The change is rumoured to sideline both Meego and Symbian technology platforms over time.

Microsoft will provide Nokia with access to services, apps, and monetisation opportunities....

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