DHL Express India: Yacht Blueprint
OgilvyOne Worldwide
ENTRY INFORMATION
Category: Business and Consumer Services
Country where program ran: India
Date program started/ended: November 2009
Product Description: DHL Import Express is a reliable, one stop, door-to-door solution for all sorts of import needs. The customer deals with only one Company – DHL. From doorstep pick-up, to customs clearance, to doorstep delivery, everything is taken care of by DHL.
Advertiser/Client Name: DHL Express India Pvt. Ltd
Media Channels:
Direct Mail
Other
STRATEGY
Marketplace Challenge:
The process of importing is rather cumbersome when it comes to handling, dealing...