ADESAM : Long Live the Resistance – The Musical
Shackleton
ENTRY INFORMATION
Category: Not-For-Profit
Country where program ran: Spain
Date program started/ended: 04/07/2009
Product Description: Cervical Cancer is the second most common cancer in women after breast cancer. It can be prevented by practicing safe sex and by vaccination. The campaign wants to explain the three basic preventive measures, and essentially create awareness on the availability of vaccines, the first ones for cancer.
Advertiser/Client Name: ADESAM (AsociaciónNacionalpara el Desarrollo de la Salud en la Mujer)
Media Channels:Direct Mail
TV/Video/Radio
Web Development
Website:...