We, the Marketers: The 10 principles of the ANA marketers's constitution – and what you can do to live each one
MARKETERS’ CONSTITUTION DO TO LIVE EACH ONE
On the occasion of the ANA's 100th Anniversary, we the members of the marketing community commit to the following key principles to ensure that our industry thrives and continues to contribute significantly to the economic health and well-being of our society…"
So Begins The Ana Marketers’ Constitution,a set of principles designed to guide the industry through the emerging digital age, possibly the most important and challenging period in the industry's history....