Waitrose

Creating a guide to Easter egg hunting, the campaign highlighted Waitrose's expertise in Easter food.

Waitrose

Kitcatt Nohr Alexander Shaw

THE TEAM

Liz Franklin – Copywriter Rob Ferrara –Art Director Chris Ridd – Senior Planner Brad Saunders – Designer Chris Woodward – Account Director Lisa Hines – Account Manager Vonnie Alexander – Client Partner Philip Keevill – Creative Director Annette Blunden – Client Director Paul Kitcatt – Creative Partner

OTHER CONTRIBUTORS

Richard Lewington – Illustrator Underwired – Digital production

WHAT IS WONDERFUL...?

We wanted to move taste up the Easter agenda. This guide to Easter egg hunting exuded warmth and humour and pointed out some...

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