IKEA UK

IKEA UK wanted to reward its best customers, boost operational efficiency, and increase the transactional value and profit per sale.

IKEA UK

Quant Presky Maves

THE TEAM

Stuart Woodington – Creative Director

Nigel Gatehouse-Chairman

Peter Worster – CEO

Andrew Kennerley – Head of Analytics

Robin Presky – Client Director

Torsten Nilson – Brand Strategist

Philip Bird – Head of Art

Simon Spyer – Senior Consultant

Rebeca Alamo – Client Services

OTHER CONTRIBUTORS

REAL Digital – Digital printers

IMPAQ – Software

WHAT IS WONDERFUL ABOUT THIS WORK?

The IKEA Family is based on Pointless Loyalty™. The more customers visit, the more offers they receive: the more they spend. This paid...

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