TV Consumption is growing - Latest trends in TV consumption worldwide

Over the last 10 years, it has been said that TV consumption has been decreasing, losing out to the development of the internet around the world.

TV Consumption is growing – Latest trends in TV consumption worldwide

Jacques Braun and Alexandre CallayEurodata TV Worldwide, France

INTRODUCTION

The media industry and its turnover were, similarly to all other industries, profoundly affected by the current world crisis. Many claim that television consumption is also suffering from a decrease linked to new media usage starting with the Internet. Despite this Cassandra, Eurodata TV Worldwide, which has been gathering TV ratings from all around the world for more than 18 years, demonstrates year after year that TV consumption is growing: +1 minute in 2008 on average across...

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