Online ad networks will rule
Joe Mandese
Ordinarily, I'm not a gambling man, but this month I would like to tell you about two wagers I have made about the future of the media industry.
The first is a bet I made recently with Nick Denton, the founder of blog publisher Gawker Media. The other is an ongoing wager I have with a good friend, who has been head of media for big US agencies, but who is now a top executive at a global media company, and wishes to remain anonymous.
My wager with Denton is based on how...