Corporate social responsibility: steering wheel or airbag?

Omar Mahmoud

This article contrasts two attitudes that companies can take towards corporate social responsibility (CSR).

Corporate social responsibility: steering wheel or airbag?

Omar Mahmoud

The steering wheel of a car sets the direction of the car. It is an essential and active part of the car's steering system, used continuously by the driver. Recently, adjustable steering wheels were invented to allow the driver more flexibility in moving the steering wheel up or down, and right or left. But this innovation does not change the essential role of the steering wheel. If you drive a car, you use the steering wheel all the time, unless of course you fall asleep, get drunk or use your mobile...

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