Gathering business intelligence in China – the ups and downs
Laura Mitchelson
'A strategy without intelligence is not a strategy, it's merely guessing’ (Bernhardt, 1997). This is a quote well liked by those of us in the industry research business. Since most international companies operating in China have this phrase in mind now too, requests for industry research here are growing steadily.
As with most industries, the industry or commercial research industry in China is being helped by rapid growth rates attracting more and more overseas companies to set up in or at least trade with China. In addition, the...