Advertising Council: Loose Lips Sink Ships campaign

Judson Knight

With the circumstances that surrounded it long since consigned to history, the phrase "Loose Lips Sink Ships" remained a part of the American vocabulary.

Advertising Council: Loose Lips Sink Ships campaign

Judson Knight

Overview

With the circumstances that surrounded it long since consigned to history, the phrase "Loose Lips Sink Ships" remained a part of the American vocabulary. The expression was still in use more than 50 years after its introduction, as this excerpt from a 1994 editorial about news leaks in the Clinton administration by Newsweek's Meg Greenfield illustrated: "The problem, or at least one of the main ones, is talk—undisciplined, shortsighted talk from everywhere. In World War II they used to admonish factory workers, servicemen and others, 'Loose lips sink...

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