How to increase profit using procurement

Paul Sherman

Paul Sherman, founder of Broaden, a purchasing strategy consultancy, believes the role of the procurement officer in negotiating agency remuneration is here to stay.

How To Increase Profit Using Procurement

Paul Sherman Broaden

Like it or not, procurement is here to stay. The increasing trend of businesses using professional procurement services has been rising over the last ten years. The corporate market is becoming more bottom-line savvy, with the advertising world feeling it is being taken to task unnecessarily as a result. It is now much more commonplace to find this new breed of negotiator present at the contract stage which begs the question, is the procurement officer here to stay? For the sake of sanity...

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