Best in brief: Dodging the knowledge trap

This 'Best in Brief' item is a synopsis of a paper from California Management Review, which discusses ways to ensure the innovative use and sharing of knowledge within a company.

Best In Brief

California Management Review: Dodging the knowledge trap

Christine Soo Timothy Devinney David Midgley andAnne Deering

Summary: Douglas West University of Westminster

The firms that benefit most from knowledge management are those working in creative industries, as they are the ones that can draw most from the innovative use of knowledge. The biggest challenge they face is how to develop supporting mechanisms to allow this to happen. As one advertising agency manager said, 'There is a lot of ability to be innovative, but it boils down to a lack of time. Most people...

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