The Myth Of Globalisation
Alan Rugman University of Oxford
The word 'globalisation' is much abused, and presents a problem for scholars across the social sciences who define it from the viewpoint of their own discipline.
For an economist and business school professor, globalisation can be defined as 'the activities of multinational enterprises engaged in foreign direct investment and the development of business networks to create value across national borders.'Sociologists, such as Anthony Giddens and John Tomlinson, argue that such an economic definition of globalisation is too narrow. They believe it is multidimensional, best 'understood in terms of simultaneous,...