Agency: Singleton Ogilvy & Mather | Client:Telstra |
Telstra Call Return
Dean Thomas
Background
How did advertising achieve 518% above a ninemonth business target in just one month?
By starting with a great product that answers a basic human need.
Weve all been in the situation, perhaps pottering in the garden, washing the car or walking through the front door loaded up to the gunnels with shopping, when suddenly, the phone starts ringing! Immediately you are in a quandary; you wonder, who could it be? Do you drop...