Elida Faberg: Keeping A Winning Company Winning
'There is no such thing as a new economy and an old economy. There is only one 'economy,' says the chairman of one of the world's leading consumer goods companies. Keith Wood describes how Unilever's Elida Faberg has grasped the need for consumer demandled growth and how the company is regerating both its culture and its skills to deliver it.
Keith Weed
Only a couple of months ago the Financial Timessaid it was a bad time to be in consumer goods. The chief executives of the worlds consumer goods companies were...