Advertising and socio-economic transformations in England, 1720-1760

The aim of this article is to see, through the eyes of advertising, the socio-economic transformations which took place in England during the period 1720 - 1760.

Advertising and SocioEconomic Transformations in England, 17201760

A. Bruttini

The aim of this article is to see, through the eyes of advertising, the socio-economic transformations which took place in England during the period 1720-1760. From an analysis of the advertisements carried out in other studies it was concluded that (1.) Advertising was one of the factors which made the Industrial Revolution possible1; (2.) Socio-economic transformations during the period 1622-1800 took place in four stages2: i) an introductory stage from 1622 (when the first advertisements started to appear) until 1695 (when several triweeklies, which contained...

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