Data data everywhere but no competitive intelligence in sight

Alecia S. Helton

Data, data everywhere, but no competitive intelligence in sight describes many of the competitive intelligence systems in place today.

Data, Data Everywhere, But No Competitive Intelligence in Sight

The Evolution of an Intranet to Manage and Disseminate Competitive Intelligence

Alecia S. HeltonAlecia Helton & Co., USA

With apologies to Samuel Taylor Coleridge, I believe that data, data everywhere, but no competitive intelligence in sightdescribes a lot of the competitive intelligence systems in place today. The effort required to acquire and analyze relevant and reliable data is often so great that the final stage of the system, dissemination of competitive intelligence to those who need it for decision-making when they need it, is often left to happenstance....

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