Miscellany: A Comparison of the Effectiveness of Mail and Facsimile as Survey Media on Response Rate, Speed and Quality

Alan Au and Alan Tse

This study attempts to compare the effectiveness of fax as a survey medium with mail in terms of response rate, speed and quality.
  

A Comparison of the Effectiveness of Mail and Facsimile as Survey Media on Response Rate, Speed and Quality

Alan Tse Ruby Ching Yong-Biao Ding Ronald FongandEric YeungThe Chinese University of Hong Kong andAlan AuHong Kong Baptist College

INTRODUCTION

Researchers always strive to get better response rates, quicker responses (that is, faster response speed), more usable responses (that is, better response quality), at the same time, minimising costs. With facsimile ('fax') machines becoming more popular in today's offices, it is interesting to find out whether or not fax is a...

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