SATURN: Shop Clock

This case study describes how Saturn, an electronics and household appliances store in Germany, used a simple database function to display the best deals from Saturn's giant catalogue.

SATURN: Shop Clock

Campaign details

Brand: SATURNAgency: Mediaplus / ServiceplanCategory: PromotionRegion: EMEA

Objective

To promote the fact that with SATURN's gigantic product database, there is always a great deal to be made, the SATURN Shop Clock uses a simple database function to create a great consumer benefit: it displays the best deals from SATURN's gigantic database when their price matches a point in time, meaning: every time you check the time, you might save money.

Target audience

The Shop Clock widget is not for casual shoppers, but for the target group of people...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands