Samsung: Try On a Six
Campaign details
Brand: SamsungAgency: R/GACategory: Mobile WebsiteRegion: NA
Objective
Samsung had just launched the new Galaxy S6 edge, a flagship device packed with new features and a stunning curved screen. There was plenty of buzz about it online, but translating that into sales can be tricky. It's one thing to show people a new phone, but consumers are much more likely to actually buy it if they can hold it in their hand.
We needed a way to let people experience the Galaxy S6 edge without having to...