Lowdown: Binaural sound
As adoption of 360° and virtual reality (VR) continues, the world of branded experiences is set to become more immersive. The use of binaural sound to create these enhanced experiences is very much on the rise.
Binaural recordings capture frequency, amplitude and the way sound phases from the left ear to the right to match the human auditory system. It is done using a mannequin microphone in the shape of the human head with particular attention paid to the shape and position of the ears – a step on from stereo.
Why is this...