Redefining snacks: From conventional snacks to snack replacements

This report provides key facts and figures about the global snacks market, analysing the impact of the growing segment of the non-snack food market rebranding itself as snack replacements and creating a shift in the competitive landscape.
  • Busier consumer lifestyles, the changing role of women in the household and other cultural factors have led to consumers shifting away from sit-down meals at home towards irregular snack consumption out of the home.
  • The lines between snacks and the rest of the food world are becoming blurred, leading to new opportunities for those positioned outside the snack aisles.
  • Data suggest that consumers that are more accustomed to eating conventional snacks tend to be far more likely to also purchase snack replacements.
  • The "War on Sugar" led by the media and activist groups has somewhat dented the...

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