Lowdown: Blippar

This short article describes the success of the British start-up Blippar, a visual search engine app that has been hailed as "the next Google".

Lowdown: Blippar

Nadya PowellSunshine

In 2015, over 600,000 businesses started up with slim chance of success, so it is nice to know that we have a UK start-up poster child with Blippar. Blippar was founded in 201 I and since its inception has received over $100m in investment and been named by Business Insider as one of the most innovative companies in tech. For a company so young, it is already a serious business, claiming 65 million users across 170 countries.

So what is Blippar? Blippar describes itself as "the world's leading visual browser, a mobile app which allows...

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