Seven remarkable new media trends for 2016
Geoffrey PrecourtWarc
For the last 15 years, Jeffrey Cole – Director of the University of Southern California (USC) Annenberg Center for the Digital Future – has been pulling together data from 45 countries to examine the future of entertainment-focused media.
At the same time, he directs the World Internet Project, a long-term longitudinal examination of the effects of computer and internet technology conducted in over 25 countries. He also counsels Microsoft, WPP's GroupM, Ericsson, Sony, Time Warner, AT&T and AARP in their traditional and digital-media strategies.
And, for the last several years,...