Point of View: The New New Thing

This short article discusses the concept of the New New Thing, originally popularised by author Michael Lewis, which refers to the next big trend or event that has just occurred.

Point of View: The New New thing

Faris YakobGenius Steals

The New New Thing is a silicon valley idea, enshrined in a fantastic eponymous book by Michael Lewis. The deceptive thing about the future is that it always feels like it's just about to happen – but never does. Not just in the obvious, inevitable, Zen sense. More in the version painted by the philosopher Alan Watts, that the story of life as an endless narrative of progress is ultimately a hoax. It's not that progress doesn't occur – that part is inevitable; change is growth and change is...

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