Warc Trends: Seriously Social 2015 - How social strategy can drive business results (Executive Summary)

This is the summary version of Warc's Seriously Social 2015 report, which analyses case studies that represent the best in social media strategy and draws lessons from them for other brands to follow.

Seriously Social 2015: How social strategy can drive business results

This is the summary version of Seriously Social 2015, a Warc Trends Report. Download the full version

This report draws lessons from the world’s best social strategy. It is based on expert analysis of the shortlist of the Warc Prize for Social Strategy 2015, a global competition that rewards smart social and 'earned' media thinking that leads to business results.

The winners of the Prize were announced in June 2015. Each showcases strategic thinking that both drove social effects and had a business impact for the brand.

The Seriously...

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