N'WETI Domestic Violence: A fashion show that never should have happened

This case study demonstrates how N'WETI, an organisation that promotes healthy behaviours in Mozambique, raised awareness about domestic violence during a fashion event.

N'WETI Domestic Violence: A fashion show that never should have happened

Agency: DDB MozambiqueClient: N'WETI Domestic ViolenceBrand: N'WETI Domestic ViolenceCity: MaputoCategory: Non-profit Organisations and Non-governmental Bodies

Background

Domestic violence cannot be Fashionable

DDB Mozambique's creativity set the pace at the Vodacom Mozambique Fashion Week, raising awareness about reporting domestic violence.

Inserted in the VMFW runway program and highlighting the

International Human Rights Day, the activity developed by DDB Mozambique for the N'weti organization, relaunched the debate on the importance of reporting cases of domestic violence.

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