Proximity Barcelona: Honest Envelopes

This case study explains how Proximity Barcelona, the CRM agency, built brand recognition in Spain after a rebranding.

Proximity Barcelona: Honest Envelopes

Advertiser/Client Name: Proximity Barcelona & Proximity Madrid

Agency: Proximity Barcelona

Category: Professional Services

Region Submitting To: New York

Country Where Program Ran: Spain

Program Start Date: 12/15/13

Program End Date: 02/14/14

Product/Service Overview:Proximity Barcelona is a well-known agency in the Spanish market. Specializing in CRM and a Proximity international group member. Proximity Barcelona (formerly CP Proximity) was among the first agencies specializing in CRM in the Spanish market and became famous for its ability to demonstrate the creative possibilities of this discipline, even getting to be the first...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands