SI Network: Rebrand
ABG Design
Executive summary
SI Network needed to raise their profile, increase their membership subscriptions and increase the number of candidates on their courses and seminars in order to make the Network sustainable for the future. ABG created a new brand identity, strapline and suite of communications that the Network's audience could relate to and enable them to better understand what the Network has to offer.
Working closely with the Network team to better understand its offer and long term goals, ABG facilitated a series of communications workshops that helped the Network to evaluate the issues and...