Victorian Responsible Gambling Foundation: 100 day challenge

This case study explains how the Victorian Responsible Gaming Foundation, a government organisation, aimed to reach out to "problem gamers" in Australia, and encourage them to seek help for their unhealthy gambling habits.

Victorian Responsible Gambling Foundation: 100 day challenge

Danish ChanMcCann Melbourne

Victoria has a gambling problem.

In Victoria, access to gambling has never been easier. Technology has made it possible (even normal) to gamble anywhere, anytime, on a range of devices either at home, at work or on the move. The ease of access to gambling has had a significant impact on those most vulnerable to gambling problems.

In Victoria, there are an estimated 30,000 problem gamblers.

The Victorian Responsible Gambling Foundation (VRGF) is a new statutory authority created to help combat the increasing impact of problem gambling. Their role...

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