Argeta: Approved by mums
Campaign details
Client: Atlantic GrupaBrand: ArgetaAgency: Publicis Slovenia, Atlantic Media, Publicis Macedonia, Alert and M.I.T.ACategory: FMCG Country: Slovenia
Argeta pâté has an extraordinarily successful tradition in the West Balkans region - it is a strong regional market leader, maintaining high growth rates over the last 12 years and achieving consistent brand value growth, placing it among top 5 strongest brands in the region, right behind legendary brands such as Milka and Coca-Cola. Maintaining Argeta's market leader position on the pâté market in the West Balkans region was...