15 non-obvious trends for 2014

Charlie Hills

This article details 15 trends that provide insight on what consumers want from brands/products, and how this is likely to change in the coming years.

15 non-obvious trends for 2014

Charlie Hills Cherry London

If you work in marketing in 2014, you are no doubt trying to answer a number of impossible questions. If one of those questions is 'What is it my customers actually want from my brand/product now… and how is it going to change?' then you will find it hard not to like Rohit Bhargava's book, The 2014 Non-Obvious Trend Report, or find it applicable to your working week. Bhargava shows an expert understanding of his audience and our industry.

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